Don't LOSE Your Attendees Between Events

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February 20, 2024 - 12PM EST

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Event marketing is typically done before and after an event… but what about in between those events? How can event organizers keep their audience captivated while maintaining that energy and excitement traditionally done while promoting an event?

To answer all of these questions and more, panelists Channing Muller, Principal of DCM Communications, and Melissa Park, Global Event Producer of Melissa Park Events, joined us for a virtual discussion on how event organizers can keep up attendee engagement between their events. Watch the recording and learn some great tips for engaging with your attendees between events.

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Channing Muller is an award-winning marketing & sales coach serving as the Principal of DCM Communications. She works with event professionals and small business owners to grow and scale their businesses with refined marketing strategies developed through one-on-one and group consulting, customized marketing programs, and public relations.

Channing has more than 20 years of experience in the communications industry serving in top roles within marketing, magazine & online editorial, advertising, and business development.

Melissa “Mel” Park is an award-winning global event producer who specializes in creating high-impact live and virtual experiences that are guaranteed to exceed your (and your attendees’) expectations AND accomplish your business goals. She is the creator of The Mel-Factor Method; a contributing writer to numerous publications; and a sought-after keynote speaker and panelist. Mel has been named on the BizBash 500 Most Influential Event Pros list two years running, a 40 Under 40 by Connect Corporate, Rising Star in Events by Smart Meetings, and one of Special Events’ 25 Young Event Pros to Watch.

Meet Cassie, your moderator for this exciting webinar! As the Marketing Director at Expo Pass, a leading event technology company, she has been immersed in the event marketing world for 15 years, gaining extensive experience across various industries such as design, food service, consumer packaged goods, and technology.

Cassie is passionate about promoting Expo’s exceptional services and sharing the latest industry trends to help event organizers create stress-free, flawless conferences. She has a unique perspective, having witnessed events from all angles, from planning to marketing to presenting, and is well-versed in the challenges that event planners face.

With her wealth of knowledge and expertise, Cassie is committed to guiding you through this webinar and ensuring that you have a memorable and informative experience.

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