You reserved 100 rooms. Only 60 got booked, and now the hotel wants you to pay for the rest. This friendly 101 breaks down how room blocks and group rates really work, from courtesy blocks and attrition clauses to comps, rebates, and the block poachers trying to hijack your bookings.
Blog Topic
Event Planning Tips
Practical event planning tips, guides, and best practices to help organizers run smooth, successful in-person, virtual, and hybrid conferences and events.
Event Sponsorship ROI: Helping Sponsors Hit Their KPIs
Sponsors now treat events like a measurable marketing channel. Here’s how planners can partner on KPIs, complete the feedback loop, and prove sponsorship ROI, instead of blindly selling a logo placement.
The Complete Venue Walkthrough Checklist: What to Inspect Before You Sign
A venue walkthrough checklist is your best shot at catching dealbreakers before you sign. Here’s what every site visit should cover, plus a free interactive checklist to run on your next tour.
The Ultimate Trade Show Checklist: 50 Items for Flawless Execution
Never arrive at a trade show unprepared again. This 50-item trade show checklist covers every phase of execution, from early planning and marketing to on-site operations and post-show follow-up, so your team stays aligned and nothing falls through the cracks.
How to Create an Event Registration Form (Step-by-Step Guide)
A well-designed event registration form is the front door to your event. This step-by-step guide walks you through choosing the right fields, picking the best registration tool, structuring your form for maximum completions, and promoting it across every channel. Build a registration form that converts visitors into confirmed attendees.
Conference Registration Software: Manage Registrations at Scale
Conferences aren’t just big events — they’re complex ecosystems with multiple tracks, tiered pricing, and hundreds of attendees. Conference registration software gives your team a purpose-built platform to manage session-based sign-ups, payment processing, group registrations, and real-time reporting, all in one place. Learn what features to prioritize and how registration connects to on-site check-in and badge printing.
Mobile Event App: Everything Attendees and Organizers Need
A mobile event app is the digital hub that puts schedules, speaker info, venue maps, and networking tools in every attendee’s pocket. This guide breaks down the must-have features for both attendees and organizers, from personalized agendas and interactive wayfinding to real-time analytics and sponsor dashboards, plus what to look for when choosing the best event app for your program.
Event Planning Software: How to Choose the Right Platform
Choosing event planning software shouldn’t feel like planning an event in itself. This buyer’s guide walks you through the core features to look for, how to evaluate platforms based on your specific event types, red flags to watch for during demos, and a 7-question vendor checklist to help you make the right call.