Blog Topic

Event Marketing

Strategies and tools for promoting events, increasing registrations, engaging attendees, and supporting sponsors before, during, and after events.

The Early Bird Catches the Discount

The Early Bird Catches the Discount

How to Utilize Creative Pricing to Increase Attendance The prospect of snagging a great deal is exciting and influential and saving money on event registration fees is no different. For years, successful event planners...

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Marketing for 2018

Marketing for 2018

As an event planner, much of your annual measurement for success has to do with your effectiveness as an event marketer. From generating hype for an event online to encouraging early registration and everything in...

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Should you Cancel or Postpone your Event?

Should you Cancel or Postpone your Event?

There are many different strategies that go into event planning, but being ready to cancel or postpone in an emergency should top the list. In the wake of the recent hurricanes in Florida, Texas, Puerto Rico and the...

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