You reserved 100 rooms. Only 60 got booked, and now the hotel wants you to pay for the rest. This friendly 101 breaks down how room blocks and group rates really work, from courtesy blocks and attrition clauses to comps, rebates, and the block poachers trying to hijack your bookings.
Blog Topic
Event Technology
Insights and guidance on event technology, tools, and platforms powering modern registration, check-in, engagement, analytics, and lead capture.
First-Party Data for Events: Why It Matters in 2026
For two decades, marketers rented their audiences. That era is ending, and event organizers are sitting on the exact thing everyone else is now scrambling to build. This kicks off our new series on event data, starting with what first-party data is and why it matters now.
The Ultimate Trade Show Checklist: 50 Items for Flawless Execution
Never arrive at a trade show unprepared again. This 50-item trade show checklist covers every phase of execution, from early planning and marketing to on-site operations and post-show follow-up, so your team stays aligned and nothing falls through the cracks.
How to Create an Event Registration Form (Step-by-Step Guide)
A well-designed event registration form is the front door to your event. This step-by-step guide walks you through choosing the right fields, picking the best registration tool, structuring your form for maximum completions, and promoting it across every channel. Build a registration form that converts visitors into confirmed attendees.
Event Planning Software: How to Choose the Right Platform
Choosing event planning software shouldn’t feel like planning an event in itself. This buyer’s guide walks you through the core features to look for, how to evaluate platforms based on your specific event types, red flags to watch for during demos, and a 7-question vendor checklist to help you make the right call.
The 15 Best Event Management Tools for 2026 (Compared)
Choosing the right event management tools can make or break your event program. We compared 15 of the best platforms for 2026, covering everything from all-in-one conference solutions like Expo Pass and Cvent to specialized tools for virtual events, attendee engagement, and project management. Find the software that fits your events, your team, and your budget.
How to Increase Event Registration Revenue: 6 Proven Tactics
You can spend three months and a five-figure ad budget trying to double your traffic. Or you can spend a week restructuring your tickets, tightening your deadlines, and pulling your add-ons forward in the registration flow, and walk away with the same revenue lift at a fraction of the cost. Here’s how the small structural choices in your registration flow quietly drive more profit than chasing more traffic ever will.
Event Registration Software: Complete Guide to Online Registration for Events
Event registration software handles everything from attendee signups and payment processing to automated confirmations and attendee management. This complete guide covers the features every event registration platform needs, how to evaluate your options, step-by-step setup instructions, and common mistakes to avoid. Whether you’re planning a 200-person summit or a 10,000-attendee trade show, learn how to choose registration software that connects seamlessly to check-in, badge printing, and post-event reporting.