It’s the question on every planner’s mind—“Why?” What drives attendees to register, pack their bags, and make the trip to attend an event? Understanding the varied answers to this question will empower you to create...
![Why people attend events (and how to craft events that attract them).](https://www.expopass.com/wp-content/uploads/2024/07/Article-Image-1200x630-2024-07-23T113111.988-1080x630.png)
It’s the question on every planner’s mind—“Why?” What drives attendees to register, pack their bags, and make the trip to attend an event? Understanding the varied answers to this question will empower you to create...
Micro-events are making waves in the events world, and it’s easy to see why. These intimate gatherings are quickly gaining popularity because they offer the unique ability to create personalized interactions, build...
Event marketing runs on content, whether videos, photos, audio, or written content. It’s how you share your story and connect with audiences during the event experience. However, generating content takes up a lot of...
Get your passports and pencils ready, planners, because today, we’re diving into the globe-trotting world of destination event planning! Our recent webinar, Smart Planning for Destination Events, was hosted by our...
Creating a fantastic speaker lineup is one of the most crucial parts of planning a successful event! The right speakers can draw crowds and inspire your audience, all while electrifying your event goals. The power of a...
The world is your oyster! Destination events add a sprinkle of adventure, bleisure (business + leisure) and sight-seeing wonder to your gathering. They also present unique event marketing opportunities, as a notable...
Hello, event planners! Get ready to elevate the event experience for your attendees with human-centric design principles. Our recent webinar, Rethinking Events: The Human-Centric Approach, was led by Expo Pass and...
Picture this: Someone sees a captivating ad for your event and feels they need to go! But then, they hit the registration process. This crucial step can make or break your attendance numbers. If it’s overly...